Founded in 1987 as a subsidiary of Konami, Ultra was a video game company created in an effort to get around Nintendo's draconian licensing rules. One of these rules was that a company could produce up to five games per year for the Famicom (NES). Both Konami and Ultra are considered by many to be the two of the greatest console software publishing and developing houses in the history of video games. See Konami for more detail.